Victor Ornelas – Bio

After a successful career in marketing and advertising, Victor Ornelas founded Ornelas, Inc., an Executive Coaching and Consulting practice.  Victor coaches and guides entrepreneurs and corporate executives to the success they want to achieve. Victor is recognized as one of the pioneers in Latino marketing in the U.S.

Prior to launching Ornelas, Inc., Victor founded Ornelas & Associates,  one of the largest Latino-owned marketing communications agencies in the U.S. Ornelas and Associates’ clients included Fortune 100 brands such as Anheuser-Busch, Inc., Blockbuster, Verizon, Nissan, Mobil, and Pepsi-Cola.  Ornelas and Associates was the recipient of the American Association of Advertising Agencies’ O’Toole Award for Multicultural Advertising and won numerous industry awards for their work.

Prior to founding Ornelas & Associates, Victor was National Manager of Consumer Promotions for the Seven-Up Company and Director of Hispanic Marketing for Anheuser-Busch, Inc.

Victor began his corporate career at Levi Strauss & Co., where he was Director of Domestic Community Affairs and managed the domestic charitable contributions program for the Levi Strauss Foundation.

He was named Entrepreneur of the Year by Hispanic Business and was the recipient of Hispanic Magazine’s prestigious Adelante Award for his entrepreneurial achievements. Victor uses his business acumen to improve his community by serving on the Board of Directors of the United Way of Metropolitan Dallas and the YMCA of North Texas.  He was a member of the Board of Regents of The University of the Pacific and was the Secretary-Treasurer and member of the Board of Directors of the American Association of Advertising Agencies.

Victor is a graduate of the University of the Pacific and is a Certified Professional
Coach, certified Master Practitioner in Energy Leadership, a certified
Personal Trainer and Golf Instructor and a Motivational Speaker.